Building Your Digital DNA
In this session, we’ll explore what the digital DNA of our most progressive organisations might look like in the future.
The Government Digital Service is the team at the heart of government, driving digital transformation, building services that are simpler, clearer and faster. Through starting with user needs and being agile, they’ve put digital thinking right at the heart of government and their model is being used as a blueprint for digital government across the globe.
Alex will talk about the characteristics of the team and organisation behind driving transformation at this scale - a team bold enough to disrupt and change.
Speaker(s)
Alex Holmes COO, Government Digital Services
Building Your Digital DNA and Keeping Innovation at the Heart of Everything You Do!
Digitally-savvy customers are demanding high-quality, cohesive experiences when they interact with companies or brands. As companies respond with a technologically integrated approach greater internal collaboration? How will the boardroom of tomorrow flex, change and realign to cope with new demands? What will the digital DNA of the most progressive organisations look like?
Speaker(s)
Alex Holmes COO, Government Digital Services
Building Your Digital DNA
Digitally-savvy customers are demanding high-quality, coherent experiences when they interact with companies or brands. As companies respond with a technologically integrated approach greater internal collaboration? How will the boardroom of tomorrow flex, change and realign to cope with new demands? What will the digital DNA of the most progressive organisations look like?
Speaker(s)
Alex Holmes COO, Government Digital Services
Marketing and Service Convergence - Managing Customer Experience from Top to Bottom and Inside Out!
Digitally-savvy customers are demanding high-quality, integrated experiences when they interact with companies or brands. As companies respond with a technologically integrated approach greater internal collaboration is an absolute imperative. How will the boardroom of tomorrow flex, change and realign to cope with new demands? What will the digital DNA of the most progressive organisations look like?
Speaker(s)
Neil Roberts Head of Digital, Eurostar
Digital in Asia – what’s on the horizon?
The number of internet users in China ranks the first in the world and boasts an online retail market size of approximately 2 trillion and social media, video and mobile internet are developing at break neck speed. What do you need to know about ways to leverage digital marketing and advertising in this highly competitive region to win success?
Speaker(s)
Mark Millar Author & Lecturer, Global Supply Chain Ecosystems
Age of the Smartphone: In-depth Research on Mobile Advertising
The European launch of the ClickZ Intelligence State of Mobile Advertising Report, carried out in partnership with Search Optics. This session will cover the key findings from the research which was based on a global survey of more than 400 marketers and ecommerce professionals. The presentation will also include case studies and recommendations for marketers who want to connect with consumers more effectively through mobile.
Speaker(s)
Speaker TBC , TBC
Linus Gregoriadis Global Director of Research and Intelligence, ClickZ
Brendan O’Brien Chief Strategy Officer & EMEA CEO, Search Optics
Age of the Smartphone: In-depth Research on Mobile Advertising
The European launch of the ClickZ Intelligence State of Mobile Advertising Report, carried out in partnership with Search Optics. This session will cover the key findings from the research which was based on a global survey of more than 400 marketers and ecommerce professionals. The presentation will also include case studies and recommendations for marketers who want to connect with consumers more effectively through mobile.
Speaker(s)
Speaker TBC , TBC
Linus Gregoriadis Global Director of Research and Intelligence, ClickZ
Brendan O’Brien Chief Strategy Officer & EMEA CEO, Search Optics
Age of the Smartphone: In-depth Research on Mobile Advertising
The European launch of the ClickZ Intelligence State of Mobile Advertising Report, carried out in partnership with Search Optics. This session will cover the key findings from the research which was based on a global survey of more than 400 marketers and ecommerce professionals. The presentation will also include case studies and recommendations for marketers who want to connect with consumers more effectively through mobile.
Speaker(s)
Speaker TBC , TBC
Linus Gregoriadis Global Director of Research and Intelligence, ClickZ
Brendan O’Brien Chief Strategy Officer & EMEA CEO, Search Optics
Cross Channel Marketing in a Fragmented Digital World – Leveraging 1st party data to reach, influence and convert in-the-moment customers
Are you embracing the universe of data to reach the right customers across channels and improve your overall campaign's ROI?
In this session, hear first-hand how MoneySuperMarket, Virgin Atlantic, Net-A-Porter and Wargaming leverage insights on Search, social and display. Explore how, by using their first party data advertisers, improve budgeting, bidding, and targeting decisions across channels.
Learn how to improve your financial performance and save time while creating, targeting and converting precise audiences based on recent buying signals from users' interactions on search, social and display channels.
Speaker(s)
Tom Bailey Regional Vice President Sales - UK, NE & MEA, Marin Software
How to Supercharge Your Analytics to Improve Your Customer Experience
Traditional analytics tools tell you what's happening on your website, but not necessarily why. If we're serious about improving the user experience and reducing customer struggle, we need to overlay these numbers with real customer behaviour. Watching customers interact with your website in their own environment, be it on desktop or mobile, brings their issues to life - giving you the opportunity to build an action plan to reduce their struggle and achieve your conversion rate goals.
This session has been curated in partnership with SessionCam.
Speaker(s)
Ninyas Sapper Online Optimisation and Analytics, Telefónica
Video as a Gateway to Visual, Emotional and Physical Engagement
Is video storytelling the next big opportunity for digital or just a lot of hype? What practical steps can you take to leverage YouTube’s reach? What other platforms should you use to kick start your video campaign? What is the value of programmatic video and does one size fit all? What is the value of interactive as a tool to engage and convert – does it pay off?
Managing Your Marketing Team through a Digital Transformation – the building and stumbling blocks
More and more businesses are undergoing digital transformation in response to changing customer behaviour, the rise of channel agnostic interactions, the integration of digital into the everyday, the greater expectations customers have when it comes to their experience with a brand – and the brand’s need to be able to meet these expectations.
Digital transformation can be resource, system and financially heavy, adding even more importance to managing short and medium term business performance whilst putting the right structures in place for tomorrow. But how do you maintain and – more importantly – continue to grow your existing business whilst putting your organisation, people, culture, and product portfolio through such significant change? Hear first-hand how marketing fares during digital transformation – the building blocks, benefits, and what happens when things don’t go quite to plan!
Speaker(s)
Chi Igboaka Head of Performance Marketing – Global, Travelex
Connecting the Dots Between Mobile, Customer Experience and ROI
Mobile is everywhere, representing one of the biggest opportunities for business growth in the digital today! How can businesses create a digital experience to lure customers in-store, keep them coming back and win their buy-in and loyalty now and in the future? Explore how to create and future-proof a content strategy that provides high quality, targeted content across a multitude of devices? What is the impact on ROI?
Speaker(s)
Benjy Meyer Head of Digital Customer, Majestic Wine
Transforming Your Dusty Data into a Brand Asset for Better Customer Experiences
Big Data - big deal? Expectations regarding the impact of big data have been very promising but are still proving difficult to pin down and quantify. So, where is the value? How can data be harnessed to underpin business priorities and brand values? How can data be linked to strategies designed to foster superior customer connections and experiences?
Speaker(s)
Mary Harper Director – Digital & Customer Experience, Standard Life
Keeping it Real – customer first, advertising last…or not at all!
Brompton does not advertise, instead relying on word of mouth from happy owners to drive sales. Hear from the man at the very helm of the latest in urban transport on how he is shunning advertising and focusing on producing a great product and even better customer experience!
Speaker(s)
Will Butler-Adams Founder and Managing Director, Brompton Bicycles
So You Think You Know Your Customers Now?
The younger generation is fast becoming a key focus for marketing as a valued - yet difficult to reach - customer base. Hear how one organisation is harnessing insight to better understand the millennial market to reach, engage and manage this digitally connected, fickle yet lucrative customer base!
Speaker(s)
Rebecca Galambos Programme Director, The Prince's Trust
Perfecting Personalisation
With the rise of wearables, real time data collection and the desire for instant gratification, personalised content advertising has become vital for customer engagement. What challenges are shaping and impacting advertising and how can companies adapt to the ever changing digital environment and customer needs whilst walking the tightrope between deeper personalisation and becoming a pestering nuisance? How can you leverage data to drive success?
Speaker(s)
David Paice Director of Digital, Merlin Entertainments
Wealth Management Disrupted - How Digital Tech is Transforming Modern Finance
The centuries-old practice of traditional wealth managers investing money on behalf of customers has undergone incredible innovation by the disruptive capabilities of digital tech. Hear how Nutmeg is harnessing the powers of digital to open up money management to the masses!
Speaker(s)
Nick Hungerford CEO, Nutmeg
BT Sport: How to win the UEFA Champions League
BT Sport’s £900 million capture of the UEFA Champions League shook up the UK sports market in 2013, and presented the new broadcaster with a series of difficult digital questions. From simultaneous streaming, personalisation, tiered entitlement and multi-platform strategies, the new competition required smart and solutions and integrated thinking to deliver on the lofty ambition: to win the Champions League, and deliver the world’s best live sport experience. Did they pull it off? Come and find out.
Speaker(s)
Mike Norrish Digital Exec Producer, BT Sports
Design and Usability On Demand
Customer demands for increasingly fast, slick and user-friendly online and mobile experiences are forcing businesses to rethink strategies for packaging and showcasing offerings to delight and engage the consumer anytime, anyplace, anywhere! What works and what doesn’t? Where does creativity fit in?
Speaker(s)
Joel Freeman Co-Founder, Grabble
Making the Transformation from Print to Digital to Deliver What Customers Want
Since it’s beginnings in 1994, Incisive has grown from a single B2B financial weekly magazine to a global digital media business with offices on three continents. Hear how the company, which has twice won the AOP Digital Publisher of the year, is keeping pace with changing customer expectations and remaining at the leading edge of an increasingly competitive market!
Speaker(s)
Tim Weller CEO, Incisive Media
Tales from a Fintech Disruptor - what can marketers learn about meeting shifting customer demands in the digital today?
Financial technology has been referred to as a democratising force, changing lives by making financial tools and services accessible, faster and more easily understood — most times at a lower cost. But what should marketers learn about the costs and benefits of making these services more accessible? Come hear it from the horse’s mouth from one of the biggest industry disrupters in this space!
Speaker(s)
Amy Miller CMO, Zopa
Email Marketing: Thinking Inside the New Box
Email marketing is not dead, but to be successful, is getting more personal. In a world where customers are increasingly bombarded by new messaging techniques, quality is trumping quantity as the way to capture customer imaginations and pocket books! Savvy marketers are increasingly turning to audience profiling techniques to achieve increased personalisation to drive successful conversion and retention. What type of content catches audience attention and boosts campaign success? How can you push the boundaries to drive responsiveness, boost results and increase conversions?
Panel: Women in Digital: Breaking Moulds, Disrupting Tradition
Featuring three of the most powerful woman in digital today – where are the opportunities, obstacles and key driving change in the Brave New World of technology and marketing!
Speaker(s)
Tanya Cordrey Former Chief Digital Officer, Guardian News & Media
Cathy McCabe CIO, Jaeger
Lisa Barrett CEO, ADBL
Ukonwa Ojo Senior Global Director, Knorr, Unilever
Panel: Women in Digital: Breaking Moulds, Disrupting Tradition
Featuring three of the most powerful woman in digital today – where are the opportunities, obstacles and key driving change in the Brave New World of technology and marketing!
Speaker(s)
Tanya Cordrey Former Chief Digital Officer, Guardian News & Media
Cathy McCabe CIO, Jaeger
Lisa Barrett CEO, ADBL
Ukonwa Ojo Senior Global Director, Knorr, Unilever
Panel: Women in Digital: Breaking Moulds, Disrupting Tradition
Featuring three of the most powerful woman in digital today – where are the opportunities, obstacles and key driving change in the Brave New World of technology and marketing!
Speaker(s)
Tanya Cordrey Former Chief Digital Officer, Guardian News & Media
Cathy McCabe CIO, Jaeger
Lisa Barrett CEO, ADBL
Ukonwa Ojo Senior Global Director, Knorr, Unilever
Panel: Women in Digital: Breaking Moulds, Disrupting Tradition
Featuring three of the most powerful woman in digital today – where are the opportunities, obstacles and key driving change in the Brave New World of technology and marketing!
Speaker(s)
Tanya Cordrey Former Chief Digital Officer, Guardian News & Media
Cathy McCabe CIO, Jaeger
Lisa Barrett CEO, ADBL
Ukonwa Ojo Senior Global Director, Knorr, Unilever
Panel: The Digital Customer Under the Microscope – do you really know what, where and how your customers want to be engaged with?
What does a top notch customer service look like? From mobile SEO through a blazing speed mobile website, to allowing in-store app texting and video -- for customer service, and respecting the customer's space by keeping notifications to an inbox. Hear from three leading champions regarding ways that they are using feedback, data and internal digital teams to ensure that they remain three steps ahead of the competition!
Speaker(s)
James McClure General Manager, Airbnb
John Veichmanis Senior Vice President of Digital Marketing, Farfetch
Greg Endean Commercial Director, Sociomantic
Panel: The Digital Customer Under the Microscope – do you really know what, where and how your customers want to be engaged with?
What does a top notch customer service look like? From mobile SEO through a blazing speed mobile website, to allowing in-store app texting and video -- for customer service, and respecting the customer's space by keeping notifications to an inbox. Hear from three leading champions regarding ways that they are using feedback, data and internal digital teams to ensure that they remain three steps ahead of the competition!
Speaker(s)
James McClure General Manager, Airbnb
John Veichmanis Senior Vice President of Digital Marketing, Farfetch
Greg Endean Commercial Director, Sociomantic
Panel: The Digital Customer Under the Microscope – do you really know what, where and how your customers want to be engaged with?
What does a top notch customer service look like? From mobile SEO through a blazing speed mobile website, to allowing in-store app texting and video -- for customer service, and respecting the customer's space by keeping notifications to an inbox. Hear from three leading champions regarding ways that they are using feedback, data and internal digital teams to ensure that they remain three steps ahead of the competition!
Speaker(s)
James McClure General Manager, Airbnb
John Veichmanis Senior Vice President of Digital Marketing, Farfetch
Greg Endean Commercial Director, Sociomantic
Tracking and Measuring Social ROI
Platforms like Facebook and Twitter are considered critical assets to modern campaign strategy, marketers can use these tactics to effectively track and measure social ROI? How can this information be used to develop strategies for engagement that endure the test of time?
Speaker(s)
Marc Ellam Head of Passenger & Social Media and Digital Communications, Heathrow
Using Digital as a Vehicle to Enhance Creativity and Take New Marketing Risks
What is the link between digital and creativity? Hear how they are going hand in hand at Channel 4 to create innovative marketing campaigns and how the man at the helm of it all - Dan Brooke - helped to reinvent the broadcaster as a digital business!
Speaker(s)
Dan Brooke Chief Marketing and Communications Officer, Channel 4
Panel: Festive Post Mortem: what trumps - creativity, viral or channel?
So, it’s not snowing outside, and most of us have already dusted off our buckets and spades, but the UK's biggest retailers are already hard at work planning the 2016 Christmas advertising campaigns. What has the advertising industry learned form from 2015? What trumps – creativity, viral or channel?
Speaker(s)
Ira Dubinsky Head of Brand Marketing - Christmas & Home, Marks & Spencer
Tamara Duschl Head of Brand – Value, Tesco
Panel: Festive Post Mortem: what trumps - creativity, viral or channel?
So, it’s not snowing outside, and most of us have already dusted off our buckets and spades, but the UK's biggest retailers are already hard at work planning the 2016 Christmas advertising campaigns. What has the advertising industry learned form from 2015? What trumps – creativity, viral or channel?
Speaker(s)
Ira Dubinsky Head of Brand Marketing - Christmas & Home, Marks & Spencer
Tamara Duschl Head of Brand – Value, Tesco
Rising to the Innovation Challenge by Putting Customers at the Centre of Everything You Do
Innovation and new technologies pose a great challenge to companies old and new! To keep pace, progressive companies need to find new ways of really listening to what customers want. In this context, disruption is key if companies want to adapt and prosper in an increasingly competitive market.
Speaker(s)
Anthony Fletcher CEO, graze.com
Storytelling and Personalisation to Connect Online and Offline and Drive Acquisition and Retention
The niche and finite customer base makes attracting and retaining customers in the luxury business a unique challenge. Hear how leading luxury brand, Belstaff, is harnessing the latest digital tools to connect online and in-store and foster deeper engagement and long-term customer loyalty.
Speaker(s)
Alison Conway Vice President - Service and Omnichannel, Belstaff
The Rise of the 'Now Generation', their Unreasonable Expectations and How to Thrive in this New Landscape
Mobile speeds and apps have changed buying behaviour in a way that is fundamental - consumers have no patience and are not prepared to plan. If retailers are not armed with the ability to respond to the anytime, anywhere demands, buyers will go elsewhere. How can retailers win success in this new and dynamic market?
Speaker(s)
Matt Braddy Founder, Rock Pamper Scissors
7 Behaviours of Brilliant Content Leaders
What does it mean to lead content in a big business? There’s a gulf of difference between being a content producer and a content strategist. So, what kinds of things mark someone out as a truly great content leader, and, more importantly, is there someone in your organisation who fits the bill? This session runs through the seven behaviours that mark out a truly great content strategist, together with some tips for taking content seriously in your own business.
Speaker(s)
Amy Nicholson Managing Editor, Sticky Content, Sticky Content
Getting Controversial Content to Pay Dividends!
Social media has opened the door for edgy, off the wall, content - but where do you draw the line between what is appropriate for business and pleasure? Hear from one of the most notorious game changers and rule breakers, regarding ways to tailor and reinvent your content to get people to tune in rather than turn off!
Speaker(s)
Richard Harris Head of Online Marketing, Paddy Power
Video as a Gateway to Visual, Emotional and Physical Engagement
Is video storytelling the next big opportunity for digital or just a lot of hype? What practical steps can you take to leverage YouTube’s reach? What other platforms should you use to kick start your video campaign? What is the value of programmatic video and does one size fit all? What is the value of interactive as a tool to engage and convert – does it pay off?
Speaker(s)
Richard Herd Head of Foodtube, Jamie Oliver
Video as a Gateway to Visual, Emotional and Physical Engagement
Is video storytelling the next big opportunity for digital or just a lot of hype? What practical steps can you take to leverage YouTube’s reach? What other platforms should you use to kick start your video campaign? What is the value of programmatic video and does one size fit all? What is the value of interactive as a tool to engage and convert – does it pay off?
Speaker(s)
Richard Herd Head of Foodtube, Jamie Oliver
A Digital Helping Hand
Digital capabilities cut to the heart of how all businesses, across all sectors, develop and grow. Alongside Virgin Media’s £3bn investment in expanding its cable network around the country, last year it made a corporate promise to give 100,000 small businesses the ability to thrive in the UK’s economy through digital. Brigitte Trafford, Chief Corporate Affairs Officer at Virgin Media, is overseeing that promise. Hear how one of the most progressive companies in the UK is leveraging its digital clout to give the UK’s small businesses and entrepreneurs a helping hand.
Speaker(s)
Brigitte Trafford Chief Corporate Affairs Officer, Virgin Media
Without Me You’re Nothing!
Is marketing stealing the CIOs tech budget …and mojo? Digital has transformed the way that companies are doing business, stretching budgets to accommodate burgeoning technological demands to keep pace digital marketing – what does this mean for IT and the role of the CIO? Surely, in the brave new world of digital, the CIO and CMO must find a way to strike a balance and work more closely together than ever before to reap the full benefits of digital?
Speaker(s)
Stephen Kneebone CIO, Nissan Europe
Design & Usability – what’s all the fuss about?
Customer demands for increasingly fast, slick and user-friendly online and mobile experiences is forcing retailers to rethink strategies for packaging and showcasing offerings to delight and engage the consumer anytime, anyplace, anywhere! What do retailers need to know about offering a user-friendly, compelling and consistent brand experience via online and mobile devices?
Speaker(s)
Iman Yonnis Head of UX, LateRooms.com
Rewarding Loyalty While Driving Innovation
Hear first-hand how THE OUTNET are using and targeting various channels to keep their customers engaged. What are the options, challenges and bottom line results?
Speaker(s)
Andres Sosa EVP, Sales, Marketing & Creative, THEOUTNET.COM
Growing Digital By Bringing the Customer into Boardroom
How can the modern marketer win buy-in from the boardroom for new digital initiatives? In a world where companies are being stretched to make more frequent and costly technological investments to keep pace with the latest changes being driven by advances in social media, consumer purchasing patterns and digital innovations, digital marketing champions are being challenged at the highest levels to demonstrate ROI for new marketing initiatives.
Speaker(s)
Tess Tucker CMO, easyProperty.com
Unleashing the Biggest Opportunities in SEO
Hear what drives high-octane search results and pinpoint where brands can cash in on revenue potential from search engines.
Speaker(s)
Nick Wilsdon Group SEO Lead & Channel Optimisation, Vodafone
Honing Your Data IQ to meet Changing Customer Expectations in the Digital Today
Data intelligence is at the heart of digital transformation and marketing is becoming the most data-driven function inside organisations, outpacing other departments such as sales and customer service. Transform data into tangible insights that foster customer engagement and retention, and drive actions aligned to their business outcomes can be the difference between success and failure.
Speaker(s)
David Teague Head of Data Insights, BBC
Finding Your Authentic Marketing Voice - 'This Girl Can’
Hear first-hand how the ‘This Girl Can’ campaign was designed to foster and deepen customer engagement. What role did digital, creative and data play in creating and executing the blueprint for success?
Speaker(s)
Kate Dale Head of Brand and Digital Strategy, Sport England
Social Media: 'Can I Have Your Attention Please?’
How do you get your content seen by the right audience? How can you get their attention long enough to be remembered? What is the purpose of platforms for your different content?Speaker(s)
Pollyanna Ward Head of Digital and Social Media, Biscuits, Mondelēz International
Future Proofing Your Marketing Strategy – Game Changers, Gimmicks and Remaining Relevant to Tomorrow’s Consumer
How has Made.com emerged to become a leading innovator in the design furniture industry? Digital has changed the face of retail dramatically, playing a massive role in Made.com’s success. Hear how they are using online content to engage customers, converting them into online ambassadors and helping to generate growth in existing and new markets. Find out what’s driving marketing and business development at Made.com today - good products, good data, trust, gimmicks or something else?
Speaker(s)
Julien Callede Co-Founder and COO, Made.com
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Andrew Platt Group Account Director, M&C Saatchi Mobile
Conrad Withey Co-founder and CEO, Instrumental
Johnathan Attwood CEO, Fospha, Fospha
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Parry Malm CEO, Phrasee
Sarah Speake CMO, Clear Channel
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
7 different routes to market, 7 minutes, no slides!
In this head-to-head challenge, the leading digital movers and shakers take to the stage to champion the digital channel they predict will offer the biggest opportunities for brands in 2016 and beyond!
- Digital Outdoor – Dead or Dynamite?
- Not More Social, Just Getting Better at it!
- From Hype to Tangible Results!
- Influencer Marketing - discovering, partnering with and making consumer generated content work for you.
- Predictive - Giving Customers What they Want, When they Want it for the Competitive Edge!
- Virtual Reality & Augmented Reality – Identifying the Biggest Opportunities!
- Automated Copy Writing: The Brave New World of Email and the Death of the Copy Writer
Speaker(s)
Sarah Speake CMO, Clear Channel
Libby Robinson EMEA MD, M&C Saatchi Mobile
Jess Butcher Founder, Blippar
Speaker TBC , TBC
Parry Malm CEO, Phrasee
Alex Holmes
COO, Government Digital Services
Alex was appointed Chief Operating Officer of the Government Digital Service (GDS) in 2015 and was previously Deputy Director of Government Technology. GDS' role is to lead the digital transformation of government and Alex is building a bold team right in the heart of government to help turn the civil service on its head.He has used his natural passion for delivering great public services (some say he was born in the cellars of Whitehall) to continually transform government. Whether that is delivering a completely new approach to how government buys and runs technology or how it can overturn 80 year rules on spending to save billions. He believes the civil service is showing that even the oldest most bureaucratic organisations can be lean, agile and innovative enough to overcome disruption.
Neil Roberts
Head of Digital, Eurostar
With nearly twenty years of experience in digital spanning all elements from technical delivery to commercial negotiation, customer experience to leadership, Nick currently leads Eurostar’s customer facing digital and ecommerce strategy across web, mobile and on-board entertainment.
Mark Millar
Author & Lecturer, Global Supply Chain Ecosystems
Mark is a Visiting Lecturer at Hong Kong Polytechnic University and has delivered Guest Lectures at Georgia Tech (Atlanta and Hong Kong), RMIT (Ho Chi Minh City) and SP Jain (Dubai and Singapore) and HKU SPACE in Hong Kong. Mark serves on the advisory board of several leading organisations and his industry contributions have been recognised with a number of accolades, including being named in the DzWho's Who of Power Players in Supply Chain Management in China", the DzPro’s-to-Know Thought Leaders in Supply Chaindz and as DzOne of the most Progressive People in World Logistics".
Mark Adams
Senior Vice President and Head of Innovation, Vice
Its been quite a year so far for Mark so far... Every list seems to have Mark in it somewhere. “ The Silicon 60 Global Tech Entrepreneurs,” "The Evening Standard Most Influential Londoners" “The Sunday Times Top 500 people in Britain,” and “The Debretts Top 10 Digital List,” to name a few. On top of this Mark has been invited to do a TED talk and has been appointed to the board at the Tate Modern.
However the pinnacle of the year came when Mark was appointed Senior Vice President and Head of Innovation at VICE - the "Mulit-Billion dollar youth media powerhouse," (Fortune) described as "the most innovative company in the Media world" (Forbes). A move which Mark describes as an "absolute dream come true!"
Prior to VICE, Mark was the Co-Founder of the Audience, which raised $40million in funding from Sean Parker (co-founder of Facebook) and Ari Emmanael (CEO of William Morris Endeavour Talent Agency,) to become the digital creative directors for 1000’s of the worlds most iconic celebrities and public figures - rewiring them for the digital age and the new media landscape. This network quickly became worlds largest new media publishing platform, reaching over 1 billion people a month with its content.
Marks journey started in 2005 when he created the first ever recorded social media agency UNION - which quickly grew to be the UK’s largest Social Media Agency for A-List list clients and Entertainment brands before being acquired by William Morris Endeveour Talent Agency.
Speaker TBC
, TBC
Linus Gregoriadis
Global Director of Research and Intelligence, ClickZ
Linus has been Global Director of Research and Intelligence at Contentive since October 2015. Leading a team to create information based products and services that help professionals excel in a world being transformed by digital.
Linus previously worked at Econsultancy for more than a decade, and as national newspaper journalist for eight years, and holds degrees from the University of Oxford (BA Hons in Classics) and Cranfield School of Management (MBA).
Brendan O’Brien
Chief Strategy Officer & EMEA CEO, Search Optics
Tom Bailey
Regional Vice President Sales - UK, NE & MEA, Marin Software
Ninyas Sapper
Online Optimisation and Analytics, Telefónica
Ninyas is a passionate digital marketing professional that specialises in using data and insight to improve customer experience. Having specialised in digital optimisation and analytics for over 8 years, the last 3 years has been spent in the O2 Analytics and Optimisation team, where they put the customer at the heart of what they do every day, powering change through insight and proving value using Conversion Rate Optimisation testing.
Chi Igboaka
Head of Performance Marketing – Global, Travelex
Benjy Meyer
Head of Digital Customer, Majestic Wine
Benjy Meyer is a full time multichanneler. He started his career very much in physical stores, working for Tesco to build a location and format strategy to drive growth. He took this career path internationally to Ireland, India and then the US with fresh & easy neighbourhood markets where he helped build a business from the ground up for 4 years. Returning to the UK, Benjy and led a non-food strategy review at Tesco, with multichannel very much as the focus. Benjy’s first role at Marks & Spencer was focused around innovation, creating new customer experiences in new emerging digital channels: in store, mobile, tablet and more. He moved to Head of Operations for M&S.com & Digital Stores responsible for delivering the end to end multichannel customer experience. Benjy is now Head of Customer Journey Strategy for M&S looking at the next phase of multichannel customer experience development across digital, retail and service channels.
Mary Harper
Director – Digital & Customer Experience, Standard Life
Mary Harper is head of customer and digital marketing at Standard Life and is extremely passionate about digital innovation and how important it is for consumer brands to put digital at the heart of all they do. Mary believes it’s vital to work with consumers to gain insight, understand behaviours and co-create, to provide the best experience possible. Mary has over 15 years of in-depth experience of digital that spans digital transformation, helping organisations to create and deliver their digital strategies, as well time as a developer which she feels has been a real asset when understanding new technologies. Previous roles include strategy director at Line Digital in Edinburgh and director at Chisholm & Harper in Melbourne.
Will Butler-Adams
Founder and Managing Director, Brompton Bicycles
Will is passionate about all things engineering. He has worked for Nissan, ICI, DuPont and Brompton and been involved in product development, R&D, project management and manufacturing excellence. He studied Mechanical Engineering at Newcastle University and is a Chartered Mechanical Engineer. Brompton designs, manufactures, markets and distributes folding bikes. 80% are sold overseas to 44 countries and all are made in London. Over 1200 parts go into making each of the 48,000 Brompton’s sold annually; of which 75% of the parts are designed in house and over 50% are manufactured on site. Brompton has been working towards perfecting its folding bike for 40years and continues to do so with the full efforts of its entire staff
Rebecca Galambos
Programme Director, The Prince's Trust
Rebecca’s strength is in delivering complex transformation programmes with a lean team structure and using simple processes. She has more than 20 years experience in delivering Digital, Operational, Systems, Business Process and Organisation Design change in the payments, retail, insurance, telecommunications and charity industry.Rebecca previously held management roles in payment cards, product development, marketing and change management within large global companies.Most recently she has set up and driven a complex digital transformation programme. She is currently leading the second phase of development for this programme.
David Paice
Director of Digital, Merlin Entertainments
As Digital Director for Merlin Entertainments, David is accountable for online revenue for all Merlin’s 110 attractions across the globe. The remit encompasses all digital touchpoints that support customer acquisition, conversion and loyalty as well as the definition of tools, processes and strategy that support this guest journey.
A graduate in Politics, David has significant experience in eCommerce through both agency and client-side roles and a thorough understanding of the technical landscape required to deliver business requirements. This is crucial in his current role where his ability to translate technical language to garner support from different stakeholders is key to delivering Merlin’s digital transformation.
Nick Hungerford
CEO, Nutmeg
Nick is the founding CEO of Nutmeg, the online investment manager. Following a business degree at Exeter University, Nick worked at Barclays in the areas of product, banking and wealth management. He was a Divisional Director at Brewin Dolphin and has an MBA from Stanford University. Nick's industry and investment views are respected globally and he frequently appears on Bloomberg, CNBC and BBC and has been quoted in the Financial Times, Wall Street Journal and many international publications. Nick has been a guest lecturer at academic institutions including Harvard, Stanford and London Business School and has represented UKTI around the world, promoting the benefits of doing business in Britain.
Mike Norrish
Digital Exec Producer, BT Sports
Mike Norrish joined BT Sport from The Telegraph, where he edited their award-winning digital coverage of London 2012.
Joel Freeman
Co-Founder, Grabble
Joel is the Co Founder and CEO of Grabble, responsible for one of the most innovative shopping apps available on the market. At launch it was featured by Apple as Best New App in 34 Countries. Prior to Joel’s Grabble journey, he was a technology consultant at PwC for 4 years. Passionate about simple user experience being the key to mobile success, his inspiration came after scribbling a design on the back of a napkin.
Tim Weller
CEO, Incisive Media
Tim is the founder and Executive Chairman of Incisive Media and extensively experienced within the media and Internet sector. He began his career at VNU Business Publications in 1982, and founded Incisive Media in 1994. He oversaw five years of rapid organic growth before successfully floating Incisive Media in 2000 on the main market of the LSE for £75m.
In 2006 he led the £275m management buyout that took the company private again. In August 2007, 12 years after starting Incisive, he completed the $630m acquisition of American Law Media creating a group with an enterprise value over $1bn, 2500 staff and revenues well in excess of £250m. In 2010, following the financial crisis Tim led the financial restructuring of the group that resulted in the sale of the ALM and management and banks owning Incisive Media. In January 2015 he led the refinancing of the group with Alchemy Partners.
Amy Miller
CMO, Zopa
Amy joined Zopa in 2015 to help grow Zopa into a household name. Having dedicated her career to ecommerce, at Amazon and Streetcar, Amy is passionate about the ability of technology to disrupt and deliver better customer experiences.
Outside the office, Amy is a keen cyclist andenjoys spending time with her young family.
Tanya Cordrey
Former Chief Digital Officer, Guardian News & Media
Tanya Cordrey is a digital advisor and Non-Executive Director. She is on the board of Schibsted (SCH), a publicly traded international media group with 7000 employees in 29 countries. Up until the end of 2015, Tanya was on the senior executive team at Guardian News & Media as Chief Digital Officer. The product portfolio development under her leadership won numerous awards and The Guardian's digital team is globally admired. Tanya has previously worked for eBay, Zopa, BabyCenter and the BBCIn 2015 Tanya was named UK Chief Digital Officer of the Year.
Cathy McCabe
CIO, Jaeger
Lisa Barrett
CEO, ADBL
CEO at the ADBL, previously a Director at Coursera and a Partner at TNTP in the US, designing, launching and scaling education solutions. Lisa is passionate about effective digital education, and the ability of technology to bring about needed change. Lisa holds an MBA from INSEAD.
Ukonwa Ojo
Senior Global Director, Knorr, Unilever
Ukonwa joined Unilever as senior global director of the Knorr masterbrand back in August 2015. Ukonwa has enjoyed a highly successful career in marketing for the last 18 years. In 2015 she was recognised by Marketing magazine as one of their Power 100, a significant accolade in the marketing industry. Prior to her current role at Knorr, Ukonwa was head of global brand equity for the Durex and KY brands at Reckitt Benckiser. She was the mastermind behind the hugely successful Durex #Connect viral video campaign, which reached 75 million people. She initially started her career in finance but had the bravery to quit her job and attend the Kellogg School of Management, which set her off in this successful direction.
James McClure
General Manager, Airbnb
James is Airbnb's General Manager for the UK & Ireland, overseeing Airbnb's market growth. Prior to Airbnb James had a stint at Arthur D.Little strategy consultancy before 8 years at Google in London, Sydney and Singapore; most recently running their APAC Emerging Markets business.
John Veichmanis
Senior Vice President of Digital Marketing, Farfetch
John joined Farfetch as SVP of Digital Marketing. With over 20 years’ experience at the likes of Dell, Apple, Skype and Expedia, he’s well versed in building globally scalable marketing programs. Within his role he leads the online marketing function, focusing on strategy around global search marketing, consumer acquisition and retention.
Greg Endean
Commercial Director, Sociomantic
Greg Endean is Commercial Director at Sociomantic Labs where is responsible for developing business strategies surrounding Sociomantic’s continued revenue growth across a wide portfolio of solutions. His role also involves undertaking bespoke projects for Sociomantic’s key clients, helping key clients optimise their campaigns and to analyse and understand the value of their programmatic activity.Prior to Sociomantic, Greg held the titles of Commercial Director for performance marketing agency Edition 17 and Account Director at Affiliate Window.
Marc Ellam
Head of Passenger & Social Media and Digital Communications, Heathrow
Marc Ellam prides himself on being at the cutting edge of customer experience, social media & contact centre thinking & methodology. Committed to putting the customer at the heart of the organisation & evolving strategy & process to facilitate and capitalise on the subsequent position of embedded loyalty.
Dan Brooke
Chief Marketing and Communications Officer, Channel 4
Dan heads up Marketing, Press and Publicity, in-house creative agency 4Creative and Corporate Relations across the Channel 4 group. He joined from documentary producer Rare Day, where he was Managing Director. Previously, he was Managing Director of Discovery Networks UK, leading Discoveryǯs portfolio of channels through a period of change and innovation with the launches of seven new channels and several digital media services. Brooke also worked at Channel 4 from 1998 to 2005, joining as the Head of Marketing & Development for FilmFour, rising to be Managing Director of Digital Channels. He was responsible for the development and award-winning launches of E4, Film4 and More4 and, in 2001, was elected Young Marketer of the Year by the Marketing Society for his role in the birth of E4.
Ira Dubinsky
Head of Brand Marketing - Christmas & Home, Marks & Spencer
Ira Dubinsky is a marketing and communications expert with a passion for digital. Ira started his first business building websites almost 20 years ago, worked for one of the largest software companies in the world (Adobe), built the brand of a major political party in Canada, and then managed several global digital marketing projects for Dove/Unilever. Now with more than 15 years of global experience across consumer goods, retail, government, he is now part of a leadership development program at Marks & Spencer; currently working on their Christmas 2016 campaign and all marketing for the Homeware and Furniture business.
Tamara Duschl
Head of Brand – Value, Tesco
Nic Wenn
CMO, Quidco
Nic has gained experience from a number of different industry sectors with a commitment to driving commercial initiatives that deliver value to the bottom line. Currently operating two brands – Quidco in UK (responsible for 1% of all UK e-commerce transactions in 2014) and Qipu in Germany (leading online rewards platform), he is responsible for building team and commercial frameworks in multiple business environments to deliver customer and revenue growth.
Anthony Fletcher
CEO, graze.com
Anthony Fletcher is the CEO of graze.com, the healthier snack brand which designs, manufactures and sells its snacks both online and offline. The business has grown to in excess of $100m in revenues within 5 years making it one of the fastest growing companies in the UK. Along the way it has also built the world's fastest most accurate snack weighing machine, a postal "brain" which calculates how to get its boxes across the US, the capability to launch a new product with 48 hours and a box folding robot which can fold cardboard in 16 different ways. It has offices in London and Manhattan. Within this time he has been responsible for taking the business to the US achieving a $32m run rate in the first year, led the sale of the business to the private equity group Carlyle in 2012 and launched the brand through traditional FMCG channels becoming the fastest selling healthy snack in retailers such as WHSmiths, Sainsbury & and Boots. Previously Anthony held various roles at the smoothie business innocent drinks, including brand manager and innovation manager. He holds a first class degree in Chemistry from Oxford University and has also undertaken pharmaceutical research in at the Frick Laboratory Princeton.
Alison Conway
Vice President - Service and Omnichannel, Belstaff
Alison has 15 years of digital experience, the majority of it focused on premium fashion ecommerce and multichannel retailing. Her career spans boo.com, Amazon, Intel, GSI Commerce (an eBay Company) and Belstaff. She helped build the digital businesses for Ralph Lauren EU, set up House of Fraser’s first transactional site and now leads Belstaff’s global digital business including CRM and the cross channel client experience. Her areas of digital expertise include new market entry, sales growth strategies, merchandising, customer service operations and CRM. As VP, Client, Alison is focused on ensuring Belstaff clients have a seamless experience across channels and for driving revenue to the brand through digital initiatives. She also advises start-ups in the retail technology sector and is a mentor with True Start, an investment group that brings together experts in retail, consumer and innovation.
Matt Braddy
Founder, Rock Pamper Scissors
One time pet food shop assistant, Brand founder and ex-CMO of JUST EAT, Matt is now spending his time building a new challenger brand at ROCK PAMPER SCISSORS.
Amy Nicholson
Managing Editor, Sticky Content, Sticky Content
Amy Nicholson is managing editor at digital copywriting agency Sticky Content, part of the Press Association. Leading a team of digital editors and content strategists, she works with FTSE 100 businesses, national charities and beloved brands to build strong strategies and deliver great content that gets results.
Amy’s worked across multichannel content campaigns for brands including DixonsCarphone, Which?, Cancer Research UK, Center Parcs and Harley-Davidson. Her career spans everything from magazine editing to digital content strategy development. Amy’s years working in print helped to ingrain the traditional editorial rigour that’s so valuable in digital marketing, and it’s this dedication to disciplined, valuable, engaging content that Amy brings to her clients today.
Richard Harris
Head of Online Marketing, Paddy Power
Richard heads up the Marketing Group within the Online business at Paddy Power, working across the Sports and Gaming business to fuel the growth and fame of the Paddy Power brand. Prior to joining Paddy Power back in 2012 Richard was at American Express for 12 years working in various roles within the International Marketing Group and the UK business where latterly he was Vice President and Head of Customer Acquisition and Engagement.
Richard Herd
Head of Foodtube, Jamie Oliver
Richard's first job in TV was working as a runner on The Naked Chef with Jamie. After 15 years of working on some of the nation’s biggest and best loved shows he returned to look after Jamie's Food Tube channel and network on YouTube which launched in January 2013. He now runs a large team of renegade foodie film makers creating award-winning, easy-to-follow recipe videos, How-To’s, tutorials, and branded content. The journey from TV to digital was not as easy as you would think and now with over 2.1 million subscribers and 22 channels in the network the future is all about digital for Jamie Oliver.
Brigitte Trafford
Chief Corporate Affairs Officer, Virgin Media
Brigitte joined Virgin Media in 2014 as Chief Corporate Affairs Officer, having been Director of Corporate Affairs for ICAP since 2011. Before this she ran the corporate communications departments of Lloyds Banking Group and ITV plc, and founded a strategic communications consultancy.
Before this she was Global Head of Communications and Chief Spokesperson for Dow Jones based in London, and then New York. Early in her career she worked for Mercury Communications and Cable & Wireless Europe. She is on the advisory board of Blurb Inc., a profitable online book publishing company based in San Francisco
Stephen Kneebone
CIO, Nissan Europe
Stephen has an impressive track record of successfully leading business and technology change across a number of industry sectors including automotive, aerospace, software and consulting. He is currently Nissan Vice President; Chief Information Officer for Europe, Middle East and Africa.
Joining Nissan in 2006 he is a member of the regional executive team that has seen Nissan establish the most comprehensive presence of any overseas manufacturer in Europe and is positioned to become the number one Asian Automotive brand.
As Vice President of Information Systems, Stephen’s core responsibility lies in ensuring that the Nissan Europe systems and infrastructure are maintained throughout all areas and functions of the business. From ensuring shop floor systems are up to date and in line with security protocol, to supporting the actual production of vehicles and guaranteeing dealers have the hardware and systems in place to sell them.
Stephen is also responsible for introducing new technologies and ideas within the Information Systems function to help support the business needs and improving work processes. This includes safeguarding that hardware and end user computing are as up to date as possible, improving internal sharing capabilities as well as ensuring that our customers have the best possible experience across our websites.
Iman Yonnis
Head of UX, LateRooms.com
Andres Sosa
EVP, Sales, Marketing & Creative, THEOUTNET.COM
Andreas joined THEOUTNET.COM as Director of Global Sales & Marketing in September 2013 and was appointed EVP, Sales, Marketing & Creative in November 2015.
A leader in digital strategy and retail marketing for over 20 years, Andres is responsible for the global sales, marketing, creative and ecommerce teams, optimizing brand awareness for THE OUTNET while driving customer acquisition and retention, public relations, and channel innovation. He also provides guidance on site content, campaigns and cross-channel initiatives, ensuring THE OUTNET’s editorialised approach is maximised across all touch points, and has been instrumental in establishing an entrepreneurial environment at THE OUTNET – one that works collaboratively, quickly and efficiently to consistently deliver a globally integrate strategy. Since joining THE OUTNET he has launched an invite-only VIP program, an award-winning camping during the crowded London Fashion Week space, and new product categories and collaboration in response to consumer insights.
Tess Tucker
CMO, easyProperty.com
Tess Tucker is CMO at easyProperty, the online estate agency company which aims to 'wipe out' high street businesses.
Nick Wilsdon
Group SEO Lead & Channel Optimisation, Vodafone
Nick started his online career in 1998, giving his first SEO seminar two years later in Brighton. After moving to Moscow, he became an expert on Russian search, working with gaming clients across CIS markets. After joining one of Moscow’s largest PR firms, he established their digital channels, to deliver joined-up campaigns for a range of clients, including Panasonic. During this time he was involved in the Russian start-up community, working with Yandex, RF parliament members and the US State Department. On his return to the UK he joined Arena Media, part of the Havas Media Group, building the SEO, content marketing and editorial teams. After ensuring this proposition would lead the group in the new Havas consolidation, he made his way to the Dentsu Aegis Network to become Head of Content, working on integrated campaigns across iProspect, Vizeum and Carat. In his current role, Nick has been brought into the Vodafone Group to standardise and improve SEO performance across 22 international markets.
David Teague
Head of Data Insights, BBC
David and his team are responsible for digital analytics across the BBC products including onsite tracking for the website and apps and also the new data being generated from the BBC ID programme. One of David’s key tasks is to help the BBC understand how to use this data in conjunction with traditional audience research to better plan and deliver BBC services. Prior to working at the BBC David has help senior roles in media, research and marketing agencies.
Kate Dale
Head of Brand and Digital Strategy, Sport England
Kate Dale started life as a journalist working for Dennis Publishing and Haymarket before jumping aboard (and surviving) the first dotcom boom. After creating websites and content strategies for Freeserve and Barclays, the only person more surprised than her when she joined Sport England was her former PE teacher. Currently in charge of Sport England’s brand and digital strategy, she has led the digital development of This Girl Can, the ground-breaking behaviour change campaign that has amassed fans, followers and awards around the world. More importantly, it is successfully encouraging women and girls in England to be more active.
Pollyanna Ward
Head of Digital and Social Media, Biscuits, Mondelēz International
Pollyanna is the person you come to when you want to know how to use a Snapchat filter. Having grown up in the millennial age, she's one of those 'digital natives', who drinks obscene amounts of coffee and writes blogs on social media. When not busy Instagramming her food, she does all things digital and social media for the biscuits category at Mondelēz.
Julien Callede
Co-Founder and COO, Made.com
A few years in the sourcing business were enough for Julien Callede, 30, to understand the huge opportunities for innovative new business leaders in the design furniture industry. With a solid background in new business models development and the fast growing companies environment in Paris, Julien co-founded MADE.com together with his business partners Chloé Macintosh and school friend Ning Li.
Based in London since the creation of the company in 2010, Julien is originally from Nantes and holds a Master degree from Ecole HEC PARIS, one of the most prestigious universities in France. Julien oversees sourcing, IT and supply chain at MADE.com.
Parry Malm
CEO, Phrasee
Parry is a self-described digital anarchist, although according to the metropolitan police he’s just an anarchist. Having led marketing teams in Vancouver, London and Amsterdam, he’s well versed in the global application of innovative marketing strategies. He’s quite a well-known dude in marketing circles… he frequently blogs for ClickZ and has spoken at pretty much every major marketing trade show and conference over the years. He has many leather-bound books. His apartment smells of rich mahogany. He is kind of a big deal.
Sarah Speake
CMO, Clear Channel
Sarah Speake joined the transformative Out of Home experts Clear Channel in March 2015 as Chief Marketing Officer, after enjoying her time as Director of Commercial Marketing & Research at ITV. She has spent over 20 years working in media across a variety of international and local Sales & Marketing roles. Sarah’s career includes 11 years working for technology media owners before joining Google, where she enjoyed 4 years as Technology Sales Director & 3 years as Strategic Marketing Director. She also sat on the Board of Carat Business for 2 years. As a passionate Marketer Sarah sits on the Board of the Marketing Society and is proud to be a member of WACL. She is also a qualified mentor and coach, having gained her Professional Accreditation in Coaching last year at Henley Business School. She currently mentors for The Marketing Academy & The Cherie Blair Foundation.
Libby Robinson
EMEA MD, M&C Saatchi Mobile
Libby Robinson manages the UK head office of M&C Saatchi Mobile and leads the EMEA region. M&C Saatchi Mobile is the leading specialist mobile first media agency with a global footprint spanning Europe, America and Asia Pacific. Libby has extensive international experience in full service, digital and mobile agencies and has a decade of experience in the mobile, marketing, advertising and digital space. She has worked with major global brands to shape their mobile strategies including but not limited to Amazon, Microsoft, John Lewis Skype, News International, and The Economist.
Jess Butcher
Founder, Blippar
Jessica is a marketing pioneer and visionary technology entrepreneur - most notably as one of the Founders of Blippar – the world’s leading mobile visual browser and one of CNBC’s top 50 Disruptor businesses globally for 2015 (http://www.cnbc.com/id/102609977).
Andrew Platt
Group Account Director, M&C Saatchi Mobile
Andrew is a Group Account Director at M&C Saatchi Mobile, he leads two client teams running media across EMEA. M&C Saatchi Mobile is the leading specialist mobile first media agency with a global footprint spanning Europe, America and Asia Pacific.
Andrew has ten years’ experience within digital marketing, working at Carat and PHD before moving to M&C Saatchi Mobile. Andrew has specialised in performance across numerous channels throughout his time in the industry delivering award winning campaigns across Mobile, Display, PPC and Social. He has worked on some high profile clients including Amazon, Vodafone, Santander, John Lewis, Just Eat and Warner Brothers amongst others.
Conrad Withey
Co-founder and CEO, Instrumental
Conrad began his career in FMCG marketing with roles at Boots and then Kraft Jacobs Suchard. In 1994 he moved into the entertainment industry, joining PolyGram Filmed Entertainment. In 1999 he became VP of Programming for the now Universal Pictures International.
After a move in 2000 to Momentum Pictures, in 2003 he set up The Rights Company. The business created digital content with established artists and entertainment brands and licensed to major distributors. The company was sold to Warner Music Group in 2006.
From then until earlier 2014 Conrad was President of Warner Music Entertainment, the division formed after the merger of TRC with their existing content label.
Since April 2014 Conrad has been co-founder and CEO of Instrumental, a next generation music business focused on discovering, developing and commercializing a global network of social music stars and influencers.
Johnathan Attwood
CEO, Fospha, Fospha
Jonathan has been working with digital business since 1997 when he founded his first internet venture. Since then he has run digital business in both London and Silicon Valley. He has worked extensively in using data and intelligence to drive decisions and build organisation.
Agenda Overview
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Day 1
Tuesday, 24 May +
Day 2
Wednesday, 25 May +
Tracks:
- Digital Leadership
- Customer Acquisition
- Customer Experience & Retention
- Agenda
-
Digital Leadership -
Customer Acquisition -
Customer Experience & Retention
Tracks:
- Digital Leadership
- Customer Acquisition
- Customer Experience & Retention
- Agenda
-
Digital Leadership -
Customer Acquisition -
Customer Experience & Retention
Book your ticket now
2 Day Pass
24 & 25 May 2016
Order Now1 Day Pass
24 or 25 May 2016
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